Manager, Integrated Marketing - Narrative
$88,000–$115,000 year
On-site · Los Angeles, California, United States
Job Summary
Manager, Integrated Marketing - Narrative will own the voice of the LA28 Games across fan-facing touchpoints on owned digital platforms (social, web, app, and email). The role requires a strong copywriting background to execute copy across channels and assets, and to move between execution, editing, and strategic work. Responsibilities include shaping messaging strategies, developing naming strategies and campaign concepts, producing high-quality copy, reviewing and copyediting team content, crafting messaging briefing documents, organizing copy requests, and securing approvals and legal clearance while collaborating with internal stakeholders. The role reports to the Sr. Manager, Integrated Marketing and demands the ability to synthesize large amounts of information quickly, maintain flawless output, and protect the LA28 brand. Background includes a Bachelor’s degree or equivalent experience, 5+ years of copywriting experience, expertise in managing multiple brand voices, proficiency with content and project-management tools, and comfort working in a fast-paced, collaborative environment. Onsite in Downtown Los Angeles with variable hours.
Required Qualifications
- Bachelor’s degree or equivalent experience
- Minimum 5+ years of copywriting experience in-house or at an agency
- Experience with mastering multiple complex brand voices with nuanced stylization systems
- Experience in fast-paced environments, juggling multiple projects and priorities at once
- Familiarity with content, approvals and project management tools (Asana, Smartsheet, etc.)
- Proficient in the Microsoft Office Suite, inclusive of Word, Excel and Outlook
- Comfortable working with AI tools, preferably Google Gemini
- Skilled deck-maker and presenter
- Excellent communicator with a strong ability to bridge the gap between multiple stakeholders and get people on the same page
- Proactive contributor who is highly self-directed and motivated and takes it upon themselves to identify problems and see them through to solution
- Incredible attention to detail and drive to keep things organized and moving
- Curious and informed individual who stays up to date on industry trends
- A true team player who thrives on collaboration
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