Manager, Digital Marketing
$77,000–$143,000 year
On-site · Boston, Massachusetts, United States
Boston, Massachusetts, United StatesOn-siteFull Time$77,000–$143,000 yearMid LevelNot SpecifiedEnterprise
Type
Full Time
Level
Mid Level
Education
Not Specified
Company size
Enterprise
Job Summary
Manager, Digital Marketing responsible for website governance, SEO strategy, analytics, and cross-functional collaboration to align campaigns with regional requirements while delivering data-driven insights and improving client journeys and overall user experience for RBC's US Global Asset Management.
Required Qualifications
- 3-5 years of experience in digital marketing
- Strong project management skills with ability to manage budgets and meet deadlines
- Hands-on experience website management and SEO
- Working knowledge of content management systems (dotCMS preferable) and HTML
- Advanced knowledge of Google Analytics and data interpretation
- Knowledge of the LinkedIn ad platform
- Nice-to-have: Prior financial services experience
- Attention to detail and proofreading skills
- Understanding of marketing regulatory and compliance frameworks
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