Manager – Digital & Direct Sales
On-siteNairobi, Nairobi County, Kenya
Job Summary
Drive digital sales strategies to expand retail market reach across Motor, Medical, Life, and other product lines by identifying new opportunities and stimulating business growth. Manage end-to-end CRM operations, uploading and updating prospects while ensuring timely follow-ups, and conduct regular market research to track industry trends and competitor activities. Foster client and partner relationships through personalized consultations, champion embedded insurance solutions, and coordinate training for distribution points. Liaise with marketing teams on targeted campaigns, prepare periodic business reports against key performance indicators, and ensure channel compliance with Minet policies, data protection guidelines, and KYC documentation thresholds. Resolve sub-agency and country representative complaints promptly while collaborating with interfacing departments to develop new products and processes.
Required Qualifications
- Bachelor's degree in business, marketing, or a related field
- Diploma in insurance (AIIK or ACII)
- At least 5 years of experience
- 3 years in digital sales/customer service using various digital platforms selling insurance or financial services
- Familiarity with computer-based documentation or CRM software for tracking inquiries
- Excellent written communication skills
- Attention to detail
- Understanding of retail sales dynamics
Desired Qualifications
- Diploma in Digital Marketing
- Previous experience in call center environment
- Previous experience in managing teams
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