Manager, Data and Analysis
$88,540–$88,540 year
On-siteChicago, Illinois, United States
Job Summary
Drive strategic marketing growth for clients by presenting data-driven recommendations across channels to improve decision-making and ROI. Build effective marketing strategies with internal partners to optimize client budgets and programs while leading a team of analysts through regular client reporting. Serve as a resource on industry trends and key functional areas such as analytical tools and marketing measurement. Evaluate new online and offline data opportunities and foster creative thinking around using data to solve unique business challenges in support of Media, Creative, CRM, and eCommerce activities.
Required Qualifications
- 5-7 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company
- Experience managing a team
- Strong analytical, critical thinking, and problem solving skills
- Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
- Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)
- A four-year college degree
Desired Qualifications
- advanced degree
- Passion for online advertising and emerging trends in the digital landscape
- The ability to thrive in a fast-paced and deadline-driven environment
- Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney)
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