Manager, Customer Advocacy & Editorial
$155,000–$200,000 year
RemoteUnited States
Job Summary
Lead end-to-end development of UiPath's flagship customer narratives, from sourcing and interviews through scripting, video production, and multi-format publication. Direct video shoots and production partners, managing agencies, budgets, and creative quality for customer story films and event content. Build trusted relationships with customer champions and executives to manage approvals, legal reviews, and long-term advocate engagement. Plan and conduct customer interviews that surface compelling, metrics-backed narratives while owning project management of the full customer story pipeline, including intake, prioritization, status tracking, and on-time delivery across dozens of concurrent stories. Champion the use of AI agents and automation to improve story development workflows. Set the editorial agenda by leading prioritization and managing the team's editorial calendar, aligning story launches with campaigns, product moments, and events. Partner cross-functionally with social, PR, demand generation, product marketing, and sales to ensure every story drives measurable impact.
Required Qualifications
- 8+ years in content marketing, customer advocacy, editorial, or communications
- 2+ years managing people
- Portfolio of customer stories led end to end—written, video, and event formats
- Hands-on video production experience: briefing, shoot management, agency direction, and post-production review
- Strong customer-facing skills; comfortable interviewing and managing C-level customer advocates
- Proven program/project management chops: ability to run a high-volume content pipeline with many stakeholders
- Integrated cross-channel marketing background, ideally including social media and PR, with experience running an editorial calendar
- Demonstrated curiosity and hands-on experience using AI tools or agents to streamline content workflows
- Excellent writing and editing; ability to hold a high bar for narrative quality and brand voice
- Authorization to work in the United States
Desired Qualifications
- Experience in automation, AI, or enterprise software marketing
- Familiarity with advocacy platforms, DAM/CMS tools, and project management systems
- Experience building or scaling an advocacy program measurement framework (reference pipeline, story influence on revenue)
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