Manager, Brand Marketing, Running, UK & Ireland
On-siteLondon, England, United Kingdom
Job Summary
Drive the Nike Running Brand Strategic Plan across the UK & Ireland, translating global direction into London-rooted strategies and integrated seasonal plans. Lead end-to-end execution of campaigns and initiatives, including activations, community experiences, and marketplace executions, while ensuring cultural relevance and athlete obsession. Build and lead cross-functional teams to deliver high performance, manage timelines and budgets, and develop direct reports. Gather structured consumer insights from athletes and communities to refine longer-term strategy and identify emerging trends. Manage relationships with cultural leaders and organizations embodying brand values to sustain the London Running ecosystem.
Required Qualifications
- Proven experience in brand management or consumer marketing, with a strong focus on cross-functional marketing
- A genuine passion for Running with a deep understanding of the London Running landscape, consumer, communities and Nike's position within
- A strong track record in partnership management with experience identifying, owning and managing external relationships with individuals and organisations
- Experience building consumer-led brand strategy from insight through to execution
- Proven ability to develop and deliver impactful marketing ideas and initiatives through cross-functional team leadership
- High-level communication skills and the ability to influence across the organisation
- Agility, resilience, and a growth mindset — thriving in dynamic environments and elevating the work at every turn
- Strong leadership and people development skills, with previous people management experience
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