Lifestyle Marketing Associate Account Director
RemoteUnited States
Job Summary
Own a portfolio of 4–6 lifestyle accounts, serving as the primary strategic partner to translate data into insights and guide internal teams. Lead weekly client calls on larger accounts while translating Power Circuit roadmap outputs into weekly account priorities. Track full-funnel performance across awareness, consideration, and conversion stages, surfacing insights that explain measurement complexity to clients. Coordinate paid, SEO, content, email, and creative teams around a unified account strategy and support retention efforts targeting repeat purchase rates and LTV. Work in Iris and nova daily to surface issues before clients raise them, maintaining 100% Pulse cadence. Flag when clients interpret last-touch metrics in ways that lead to bad budget decisions. Manage quarterly strategy, renewal prep, and service expansion conversations to drive meaningful business impact.
Required Qualifications
- Proficiency in spoken and written English at an advanced level
- 4–7 years in lifestyle, high-AOV, or considered-purchase marketing
- Experience managing client relationships day-to-day
- Understanding of full-funnel strategy: how awareness, consideration, and conversion channels interact and where measurement gaps tend to appear
- Comfort with multi-touch attribution limitations — knowing what last-touch misses and being able to explain it clearly
- Familiarity with upper-funnel channels (content, SEO, YouTube, programmatic) at a working level
- Experience with brands where creative quality and storytelling are a competitive differentiator
- Experience managing clients through longer measurement cycles without losing their confidence
- Strong written and verbal communication skills
- Ability to make a complex, multi-channel performance story legible to a non-technical client
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