Lead Technical Web Analyst
$104,100–$130,150 year
Remote · Chicago, Illinois, United States
Job Summary
Lead Strategic Analytics Initiatives and act as internal subject-matter expert for technical analytics, guiding data layer design, tag management strategies, and advanced tracking methodologies. Architect and implement high-accuracy analytics solutions across enterprise platforms, oversee data collection quality and observability, mentor technical analysts, and partner with engineering, product, marketing, and leadership to define ambitious tracking requirements and ensure seamless integration of analytics across business functions. This role emphasizes hands-on implementation and/or leadership, shaping the analytics stack, and driving data-driven decision-making at scale.
Required Qualifications
- Bachelor’s degree in Computer Science, Data Analytics, Engineering, or related quantitative field OR equivalent extensive experience
- 8+ years of progressive experience in digital analytics, technical analysis, or data tracking implementations
- Strong proficiency with Google Analytics (GA4), Amplitude, Adobe Analytics, or similar analytics platforms
- Expertise in Google Tag Manager (GTM) or equivalent tag management systems
- Advanced JavaScript, data layer architectures, HTML/CSS, and browser/network debugging techniques
- Experience with server-side tracking, cross-platform integrations, and data quality tooling
- Knowledge of global data privacy regulations (GDPR, CCPA, LGPD) and compliant tracking implementations
- Effective communication and presentation skills; mentoring and leadership capabilities
- Bachelor’s degree or equivalent preferred; Master’s degree preferred or equivalent extensive experience
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