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Snapchat3 days ago

Lead, SMC Marketing

$121,000–$214,000 year

On-site · New York City, New York, United States or San Francisco, California, United States

Type
Full Time
Level
Senior Level
Education
Bachelors Degree
Company size
Enterprise

Job Summary

Lead the development and execution of messaging and creative strategy for sales enablement content targeting Snap's global Small and Medium Customers (SMC) with a focus on revenue growth. Collaborate with cross-functional teams (Revenue, Product Marketing, Data Science) and manage internal designers, web developers, and copywriters to produce impactful, measurable campaigns. Own customer-centric content strategy aligned to global revenue programs, drive engagement and conversion rates, and guide testing and optimization of content across audience segments and journeys. Require strong collaboration, data-driven decision making, and the ability to elevate content while aligning with business goals. Familiarity with Google Analytics and Figma is a plus. If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

Required Qualifications

  • BS/BA degree or equivalent years of experience
  • 8+ years of experience in building and creating marketing content for global audiences
  • Experience leading internal creative design and web development teams
  • Strong understanding of education that resonates with different audiences
  • Ability to translate data into actionable content recommendations
  • Proficiency with data-driven decision making and marketing metrics
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$121k – $214k / yr

Lead, SMC Marketing · Snapchat

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