Lead Program Manager, Lead Generation and Customer Expansion
On-site · Limerick, Munster, Ireland
Job Summary
Lead end-to-end lead management operating model, drive integration of digital capabilities and CRM process enhancements, establish governance and KPIs, partner across Sales/Marketing/IT/Business Units to optimize lead capture/qualification/prioritization/ routing/nurture, develop lead scoring and nurture strategies, automate workflows, and provide executive-ready insights to improve pipeline, conversion, and revenue; role emphasizes global collaboration, data-driven decision-making, and continuous improvement in a fast-paced, distributed environment with international travel.
Required Qualifications
- Bachelor’s degree in Business, Marketing, Technology, or a related field; advanced degree or relevant certifications in Program Management, Digital Transformation, or CRM systems is a plus
- 5+ years of progressively responsible experience in program management, sales operations, marketing operations, or lead management within a data-driven, commercial environment
- Demonstrated experience owning or significantly contributing to end-to-end lead management, demand generation, or customer lifecycle programs, with a track record of improving conversion, pipeline creation, or sales productivity
- Strong understanding of CRM platforms, marketing automation, and digital lead management ecosystems, with the ability to translate business requirements into scalable process and system solutions
- Proven ability to work cross-functionally across Sales, Marketing, IT, and Business Units to drive alignment, influence priorities, and deliver measurable business outcomes
- Experience leveraging data, analytics, and performance metrics to identify opportunities, inform decisions, and drive continuous improvement initiatives
- Ability to operate in a fast-paced, global environment—balancing strategic thinking with hands-on execution and managing multiple priorities effectively
- Excellent communication and stakeholder management skills, with the ability to translate complex concepts into clear, executive-ready insights and recommendations
- Self-directed, proactive, and results-oriented, with a strong bias toward ownership, accountability, and continuous improvement
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