Lead Marketing Analyst, Growth Marketing
$205,000–$227,000 year
Hybrid · New York City, New York, United States or San Francisco, California, United States
Job Summary
Lead Marketing Analyst for Growth Marketing responsible for owning analytics strategy for retention and product marketing; define KPIs, build measurement frameworks, design and evaluate experiments (A/B tests) across channels, and translate data into actionable recommendations for marketing, product, and finance. Collaborates with lifecycle marketers, product marketing, and analytics teams; develops dashboards and reporting infrastructure; analyzes behavior of user segments to surface at-risk users and high-value audiences; supports planning, forecasting, and alignment of OKRs with Growth Marketing. Requires strong SQL, Python, and experience with marketing measurement (MMM/MTA) or attribution platforms; ability to communicate insights to technical and non-technical stakeholders; hybrid work model with >50% on-site in SF or NYC offices.”,
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