Lead Generation Specialist
On-siteAhmedabad, Gujarat, India
Job Summary
Conduct research to identify potential clients and industries aligned with services, then develop and implement effective lead generation strategies using online platforms, social media, and industry events. Analyze market trends and competitor activities to refine approaches, while collaborating with the marketing team to create compelling campaigns and monitor their performance against key metrics. Initiate personalized outreach to nurture relationships and move prospects through the sales funnel, ensuring seamless handovers to the sales team. Maintain accurate CRM records and provide regular reports on activities and outcomes to management. Requires 3 to 5 years of experience in IT service lead generation with proficiency in CRM systems.
Required Qualifications
- Proven experience of 3 to 5 years as a Lead Generation Specialist or similar role in the IT service providing company
- Strong understanding of IT services and solutions
- Excellent knowledge of lead generation techniques and tools
- Exceptional communication and interpersonal skills
- Ability to work independently and as part of a collaborative team
- Proficient in using CRM systems and other relevant software
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