Lead Creative Strategist
$100,000–$120,000 year
RemoteUnited States
Job Summary
Lead high-complexity Creative Strategy workstreams for major clients, pitches, and transformation opportunities by translating ambiguous business problems into clear messaging frameworks, testing priorities, and strategic narratives. Own creative effectiveness roadmaps, CAB systems, and pitch narratives while partnering with Creative Studio, Analytics, and channel teams to ensure strategy inspires strong creative output. Synthesize complex inputs across performance data, audience insight, and platform signals to build testing roadmaps that connect creative hypotheses to measurable business outcomes. Mentor other strategists through feedback and examples to raise the quality of strategic thinking across priority accounts. This role supports 100% remote work and requires 8-10+ years of experience leading complex strategic work independently.
Required Qualifications
- 8-10+ years of experience in creative strategy, brand strategy, communications strategy, performance creative strategy, or related strategic roles
- Demonstrated ability to lead complex strategic work independently across major clients, pitches, or high-value workstreams
- Strong expertise in messaging strategy, creative effectiveness, creative testing, audience insight, and performance-informed creative recommendations
- Advanced ability to synthesize data, research, cultural signals, platform behavior, and business context into clear strategic direction
- Strong client-facing presentation and storytelling skills, including senior stakeholder influence
- Experience partnering closely with Creative Studio, Media, Analytics, Communications Planning, Client Partnership, and channel teams
- Strong fluency with paid social, video, streaming, display, web, commerce, and related digital environments
- Ability to travel for key client meetings, pitches, and internal working sessions as needed
Desired Qualifications
- Comfort using AI and creative analytics tools to improve quality, efficiency, and insight generation with strong judgment and validation
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.