Lead Analyst, Marketing Data Product
$141,900–$190,300 year
On-siteBurbank Los Angeles County, California, United States
Job Summary
Maintain product roadmaps for Performance Marketing tools and drive progress toward goals. Build and improve data pipelines alongside engineering teams while owning performance marketing datasets as a subject matter expert. Conduct high-level product and project management by creating initiatives, writing technical user stories, and coordinating efforts across groups. Collaborate with software engineers to execute process improvements and innovate new tools. Facilitate work with UX/UI teams to translate functional requirements into wireframes and design elements. Leverage AI and LLMs to build prototypes and refine how data insights are communicated to stakeholders.
Required Qualifications
- Bachelor's and/or Master's degree in a relevant subject area, such as Computer Science or Business Analytics
- 7+ years of related work experience in Data Engineering/Analytics, Ad Tech/Media Analytics, or technical Product Management
- Advanced expertise with SQL
- Experience working with data visualization tools such as Tableau, Looker, or Power BI
- Experience with workflow tracking or project management tools such (e.g., Airtable)
- Familiarity with data and software engineering processes and principles
- loose knowledge of Python or similar scripting languages
- Knowledge of ad platforms, including Google Ads, Meta, Innovid, and DSPs (Google Display Video, The Trade Desk, Yahoo)
- Ability to manage multiple projects effectively and meet deadlines
- Proven critical thinking and problem-solving skills
Desired Qualifications
- Knowledge of digital ad serving, tracking, and implementation
- Experience with Spark and big data processing technologies
- Experience building full-stack applications
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.