Lead Account Strategist
HybridWest Chester, Pennsylvania, United States
Job Summary
Lead development of integrated marketing plans by translating business objectives, customer insights, and promotional strategies into actionable roadmaps for assigned business units. Serve as the primary strategic marketing partner to stakeholders, resolving ambiguity and ensuring alignment between commercial priorities and marketing execution. Interpret performance results and market dynamics to identify risks and opportunities, then recommend optimization strategies that improve business outcomes. Lead complex cross-functional initiatives, coordinating dependencies across Marketing, Merchandising, eCommerce, Finance, Analytics, and Brand teams. Develop planning tools, briefing processes, and reporting frameworks to enhance transparency and operational effectiveness. Create executive-ready communications and presentations that synthesize plans, results, and key decisions for leadership. This hybrid role requires onsite presence in West Chester, PA several days per month, with candidates residing in PA, DE, or NJ.
Required Qualifications
- 5+ years of digital marketing or digital commerce/interactive experience
- Relationship oriented
- Must be able to present effectively to a group
- Reside in PA, DE, or NJ
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