Job Title: Technical Product Manager (AdTech / DOOH)
On-site · Madrid, Madrid, Spain
Job Summary
Technical Product Manager to own the end-to-end product lifecycle for a DOOH platform, including campaign planning, inventory management, audience targeting, geo-spatial intelligence, and real-time campaign optimisation. Drive the product roadmap and execution to enable brands and agencies to plan, target, optimise, and measure outdoor campaigns in a privacy-first ecosystem. Collaborate with engineering on technical specifications, APIs, and scalable data architectures; work with data/analytics to define KPIs (reach, impressions, footfall attribution, ROI); partner with sales/operations/clients to gather feedback; drive integrations with SSPs/DSPs, data providers, and ad-serving technologies; identify opportunities to improve inventory utilisation and pricing, and stay ahead of trends in programmatic DOOH and location-based advertising.
Required Qualifications
- 2-5 years of Product Management experience in AdTech, MarTech, or Media Platforms
- Strong understanding of: Programmatic advertising ecosystem (DSPs, SSPs, RTB)
- Experience working with: APIs, system integrations, and data pipelines
- Agile/Scrum product development environments
- Ability to write: PRDs, user stories, and technical documentation
- Strong analytical skills with experience in Data-driven decision making
- Excellent stakeholder management skills; ability to work cross-functional
- Strong technical and native level English & Spanish communication skills
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