Internship / Graduation Project (HBO): European market research & growth strategy
HybridHouten, Utrecht, The Netherlands
Job Summary
Develop a structured market research approach to analyze European market size across multiple industries and countries. Identify market opportunities, competitive landscapes, and evaluate go-to-market strategies including direct sales, partnerships, and acquisitions. Translate findings into a strategic growth recommendation supported by data and financial analysis, culminating in a market sizing model, prioritized opportunity matrix, and final thesis with management presentation. Work closely with senior management on this graduation project, requiring regular office presence in Houten for active participation in discussions. Access commercial data and industry experts to influence real business decisions regarding Infoplaza's European expansion.
Required Qualifications
- Final-year HBO student
- International Business
- Commercial Economics
- Business Administration
- related study
- Strong analytical skills
- Interest in market research
- Interest in strategy and international business development
- Able to work independently
- Professional proficiency in English
- Present at office in Houten on a regular basis
- Access to commercial data, market insights and relevant industry contacts
Desired Qualifications
- Motivated
- Final-year student
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