Internal Communications Specialist – Channel Strategy & Operations
$80,000–$95,000 year
HybridSheboygan, Wisconsin, United States
Job Summary
Execute internal communications channel strategy by maintaining governance frameworks, optimizing user experience, and ensuring seamless content flow across platforms. Analyze engagement data to identify trends, develop stakeholder reports, and provide actionable recommendations for improving channel effectiveness. Support the evaluation, planning, and rollout of new channels and tools through vendor coordination and implementation. Partner with Communications Strategists and business stakeholders to guide channel usage while educating partners on established best practices. Streamline communication delivery to reduce volume and enhance the overall employee experience through continuous improvement and knowledge sharing.
Required Qualifications
- 3+ years of experience managing digital platforms or internal communication channels
- Experience in channel strategy, platform optimization, or digital operations
- Experience supporting analysis of engagement or platform data and translating insights into actionable, data-driven recommendations
- Understanding of channel strategy, user experience (UX), and digital engagement principles
- Experience working with or managing content management systems (CMS), intranet platforms, and email tools
- Analytical skills with the ability to interpret data, identify trends, and make recommendations
- Experience working with or contributing to reports, dashboards, or analytics tools
- Strong organizational and project management skills with the ability to manage multiple priorities
- Ability to work effectively in a cross-functional, consultative environment
- Ability to influence and guide partners on best practices without direct authority
- Demonstrated problem-solving mindset with a focus on continuous improvement
- Ability to adapt to change and leverage new tools and technologies
- Proactively pursues professional development and stays current on communications and digital trends
- Routinely displays positive influence and teamwork
- Bachelor's degree in communications, business, marketing, information systems, or related field
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