Interim Product Marketing Manager

Interim Product Marketing Manager sought to drive market understanding and commercial strategy for Fundamental XR's medtech training platform. Responsibilities include conducting market research and win/loss interviews across device OEMs, professional bodies, academic medical centres, and health networks; assessing competitive position and prioritizing focus; validating product and packaging concepts against real market demand; developing positioning and messaging to shift from price competition to demonstrable value; identifying churn root causes and outlining remediation; producing sales enablement materials grounded in market evidence; and delivering a formal day-30 recommendation. Ideal candidate has hands-on market research and win/loss analysis experience, can segment complex mixed markets with clear prioritization, has a track record of moving a product away from price-led competition, and is comfortable working independently in a lean, fast-moving environment with ambiguous data.