HubSpot & Digital Marketing Specialist #3340
On-siteDallas, Texas, United States
Job Summary
Own and optimize HubSpot Marketing Hub, Sales Hub, CRM, and CMS by building workflows, automation, lead scoring, segmentation, and reporting dashboards. Develop and execute email, LinkedIn, paid advertising, and lead-generation campaigns while managing website content, SEO, and conversion improvements. Monitor performance across HubSpot, Google Analytics, and LinkedIn platforms, then partner with sales and leadership on lead generation, sales enablement, and account-based marketing. Create marketing content, presentations, social media posts, and sales materials to support growth. This role requires a Bachelor's degree, four years of hands-on HubSpot experience, and strong communication skills within a B2B environment in North Dallas.
Required Qualifications
- Bachelor's degree in Marketing, Communications, Business or a related field
- 4+ years of hands-on HubSpot experience in a B2B environment
- Strong experience with HubSpot CRM, Marketing Hub, Sales Hub, and CMS
- Demonstrated experience building marketing automation, workflows, lead scoring, segmentation, and reporting
- Experience with email marketing, LinkedIn, Google Ads, and Google Analytics
- Strong understanding of digital marketing, lead generation, CRM data, and marketing analytics
- Excellent written and verbal communication skills with strong attention to detail
- Self-starter who can balance strategy with hands-on execution in a fast-paced environment
- Applicants MUST submit a resume AND examples of their digital marketing and/or HubSpot work (portfolio, work samples, campaign examples, etc.) to be considered for this position
Desired Qualifications
- B2B SaaS or healthcare technology experience
- HubSpot certifications
- Adobe Creative Suite experience
- experience supporting trade shows, webinars, or other events
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