Head of Product Marketing
RemoteUnited States or Canada
Job Summary
Own PolyAI's core product messaging, positioning, and competitive intelligence functions by taking stock of current go-to-market motions and key competitors. Create a product marketing strategy that enables the team to deliver on-brand experiences through analyst relations, content, and demand generation. Influence win rates through improved go-to-market strategy and enablement while developing resonant messaging that drives commercial outcomes for voice AI products. Catalog direct and indirect competitors to ensure differentiated positioning and work with sales leadership to prioritize market segments and develop personas. Build customer understanding through interviews and partnerships, then collaborate with content leads on thought leadership strategy. Create and maintain an organized competitive intelligence database for sales, marketing, and executive leadership while scaling the product marketing organization. Serve as a capable spokesperson online and in-person to articulate the unique value of PolyAI's proprietary dialog model.
Required Qualifications
- 8+ years of experience in B2B tech marketing
- 3+ years of experience in a product marketing role
Desired Qualifications
- Knowledge of CCaaS, UCaaS, or Call Center technology markets
- Knowledge of NLP, NLU, or other machine-learning technology
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