Head of (Performance) Marketing (w/m/x)

Lead the entire marketing department from performance to community, developing strategies that bridge branding and measurable results. Manage paid social campaigns on Meta, continuously optimizing and scaling them for efficiency. Build and develop the existing team while maintaining a holistic focus on brand storytelling and long-term customer retention. Drive hypothesis testing, funnel optimization, and data-led decision-making to ensure all initiatives deliver tangible performance. Collaborate closely with co-founders on strategic direction within a fast-paced startup environment characterized by rapid decision-making and open communication.