Head of Men’s Brand & Communications
On-siteLos Angeles, California, United States
Job Summary
Own storytelling for key product launches, inclusive of product narrative, partnerships, and press strategies with particular focus on distinctive products and their craft. Develop and execute the communications and PR strategy for the men's business in partnership with founders and senior leadership. Create, maintain, and expand relationships with press, writers, editors, stylists, podcasters, and industry leaders to drive brand exposure. Manage media relations, press materials, and events while serving as a spokesperson alongside the founders. Build talent pipelines with stylists, costume designers, and VIP networks to drive organic placements. Develop a consistent brand voice across channels and monitor the media landscape to identify emerging opportunities. Based in Los Angeles with regular travel to New York.
Required Qualifications
- 8+ years of fashion communications or PR experience
- Established relationships with editors, writers, stylists, and industry leaders
- A proven ability to develop meaningful relationships that result in authentic coverage and organic placements
- Deep knowledge of the menswear segment
- An exceptional writer and communicator
- Strong judgment, discretion, and taste
- Based in Los Angeles
- Regular travel to New York
Desired Qualifications
- menswear fluency
- demonstrated success building new press and talent relationships
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