Head of Marketing UK
Remote · London, England, United Kingdom
Job Summary
Own the full UK marketing strategy and execute across channels; build, hire, and lead the UK marketing team from scratch; drive user acquisition, retention, and revenue; lead cross-channel campaigns across Meta, Google, TikTok, YouTube, CRM, and more; own metrics such as CAC, ROAS, CTR, retention, and LTV; establish and evolve UK brand positioning and voice; build and scale content and creative engine; manage agencies, freelancers, and internal stakeholders; partner with product, design, data, and commercial teams; own budget, forecasting, and ROI optimization; lead GTM for new products/features; leverage data and insights to refine strategy; based in London with hybrid flexibility; compensation range GBP 90k-110k base (note: conversion to USD not provided in posting).
Required Qualifications
- 7–12 years of experience in marketing across strategy and execution
- Proven track record in scaling marketing and driving measurable growth
- Strong expertise in performance marketing and full-funnel strategy
- Experience building or leading teams, ideally in a startup or high-growth environment
- Deep understanding of paid media, SEO, content, CRM, and analytics
- Strong data literacy and decision-making capability
- Experience managing budgets, agencies, and stakeholders
- Excellent leadership and communication skills
- Based in London (hybrid flexibility)
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