Head of Marketing

Own Bloq.it's brand positioning and messaging across all markets and product lines, ensuring consistency as the company expands into new verticals and geographies. Build and run an account-based marketing approach for high-value enterprise accounts, working hand-in-hand with the revenue team to support targeted outreach, pipeline acceleration, and deal support. Lead sales and revenue enablement by creating decks, one-pagers, case studies, and competitive briefs that help the commercial team sell effectively. Define and execute go-to-market strategies for new product and business lines, translating complex propositions into clear positioning that resonates with enterprise buyers. Own the external presence, including website, events, partnerships, thought leadership, and PR, with a focus on enterprise credibility. Partner with Product and Revenue leadership to ensure marketing is tightly connected to what the market needs to hear.