Head of Growth & Creative Performance
Hybrid · Lund, Skåne, Sweden
Job Summary
Senior growth and creative-performance leadership role focused on driving profitable campaigns across paid social, display, and landing-page optimization. You will personally create assets and live campaigns end-to-end, shape persuasive messaging and hooks, manage media buying (with emphasis on Meta), and iteratively improve ads, landing pages, and tests using AI-driven workflows. A central part of the role is turning insights into sharper campaigns, with hands-on creative production, testing hypotheses, and optimizing for conversion. The position requires strong creative instincts paired with commercial judgment, end-to-end execution from idea to live campaign, and a collaborative approach to working with a marketing team while scaling performance-driven growth for Sweden’s education-focused company Allakando and related brands.
Required Qualifications
- Senior-level marketing experience
- hands-on ability to create, launch and optimize growth campaigns
- strong experience with paid social (Meta) and display
- ability to produce assets, manage campaigns, and run CRO/landing page experiments
- experience with AI tools in creative production and campaign workflows
- proficiency with design/video tools (e.g., Figma, video editing)
- data-driven mindset, testing culture, and ability to turn insights into action
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