Head of Ecom & Lifecycle
On-siteSan Francisco, California, United States
San Francisco, California, United StatesOn-siteFull TimeSenior LevelSmall
Full TimeSenior LevelSmall
Job Summary
Lead the end-to-end customer journey from acquisition touchpoint through membership by shaping hypotheses, shipping experiments, and improving conversion funnels. Own website and landing page strategy, offer packaging, quiz pathways, and lifecycle programs for high-intent prospects. Execute a rigorous CRO roadmap with prioritization, measurement, and learning while collaborating across Growth, Product, Brand, and Creative teams. Drive commercial judgment to turn customer insight into clear experiences and optimize the acquisition-to-membership lifecycle.
Required Qualifications
- 5–8+ years of relevant experience
- scope comparable to a traditional director-level role
- Deep experience across ecommerce, CRO, lifecycle, or growth
- owning more than one part of the funnel
- A strong track record of personally shipping landing pages, offers, experiments, quizzes, or lifecycle flows
- Excellent commercial judgment
- the ability to turn customer insight into clear hypotheses and experiences
- Strong quantitative instincts
- comfort using data to prioritize and evaluate work
- A hands-on builder
- ability to set direction
- move quickly
- collaborate across functions
- broad ownership of a critical growth surface
- excited to build the system, not only manage it
- visa sponsorship
- relocation to the United States
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