Head, Marketing
$24,000,000–$48,000,000 year
On-siteLagos, Lagos, Nigeria
Job Summary
Develop and execute comprehensive marketing strategies aligned with business goals, market trends, and consumer insights. Lead, mentor, and inspire high-performing marketing teams while fostering a culture of innovation and accountability. Identify growth opportunities across categories to enhance brand equity, market share, and revenue through data-led decision-making. Own and optimize marketing budgets to ensure efficient resource allocation and maximum return on investment. Work closely with sales, finance, supply chain, and product development teams to ensure cohesive execution of business objectives. Champion brand positioning initiatives and go-to-market strategies that elevate consumer perception and drive market penetration within the FMCG industry.
Required Qualifications
- Bachelor's degree in Marketing, business administration, or related field
- Minimum 10 years of progressive experience in marketing roles
- At least 5 years in a senior leadership position
- Demonstrated success in leading large-scale marketing campaigns and brand transformations
- Strong understanding of the FMCG industry and consumer behavior
- Proven expertise in P&L ownership, strategic planning, and business development
- Excellent interpersonal, communication, and leadership skills
Desired Qualifications
- MBA
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.