Growth Product Specialist
Remote · Serbia or Georgia
Job Summary
Growth Product Specialist to drive ARPU growth by optimizing value, retention, and engagement across subscription products. Own end-to-end initiatives from design through QA and production, using AI tools (Claude and others) for prototyping and problem solving. Build and maintain Mixpanel dashboards, run A/B and multivariate tests, analyze user sessions, and surface actionable insights to the team. Target a 15% quarterly ARPU increase by enhancing user value and engagement across existing subscription tiers. 2+ years of product management experience with a strong analytics mindset and ownership ownership. Remote-ready within CET +/-4 hours; participation from regions including the European Union, Serbia, North Macedonia, Georgia, Turkey, Moldova, and Montenegro.
Required Qualifications
- 2+ years in product management with proven results in ARPU, retention, or engagement growth
- Experience with Mixpanel for dashboards, funnels, cohorts, and custom reports
- AI fluency and hands-on use of Claude or similar AI tools for prototyping, analysis, and problem solving
- Strong analytical thinking and data-driven decision making
- Ownership mindset with ability to manage stakeholder expectations and deliver end-to-end product changes
- Subscription lifecycle knowledge and retention/engagement strategies
- Proficient with analytics tools, backlog management, and testing (A/B and multivariate)
- Excellent UX focus and a track record of delivering high-impact product improvements
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