Growth Product Manager
$19,200–$19,200 year
Remote
Job Summary
Own the conversion engine by taking end-to-end responsibility for the user journey from landing page registration through paywall conversion and subscription retention. Build and prioritize a high-tempo experimentation backlog using frameworks like ICE or RICE to drive revenue and retention. Monitor funnel and retention metrics daily in Mixpanel to identify drop-offs, then write precise product specs and acceptance criteria to ship tests with velocity. Design pricing, paywall, and offer optimization tests while evaluating new levers such as organic loops and winback programs. Lead a dedicated pod of engineers and designers, maintaining relationships with dashboard and B2B teams to unify sprint priorities. Conduct customer discovery interviews with the Gen-Z audience to uncover behavioral insights.
Required Qualifications
- 5+ years of Product Management experience, specifically in a Growth-focused role
- Proven track record of designing, running, and analyzing A/B tests that resulted in measurable improvements to business KPIs (CVR, ARPU, Churn)
- You are a power user of product analytics tools (Mixpanel, Amplitude, or similar)
- You understand the nuances of subscription models—trial-to-paid transitions, renewal cycles, and friction-point reduction
- Ability to write clear, 'dev-ready' product specs and acceptance criteria
- You understand technical trade-offs and how to scope an MVP
- A mentoring and knowledge-sharing mindset with a desire to level up the broader team on growth methodologies and experimentation rigor
- You have an intuition for (or experience with) B2C products targeting younger audiences and understand their unique digital behaviors
- You are comfortable with ambiguity, fast-moving environments, and the fact that 70% of experiments might fail—as long as we learn from them
Desired Qualifications
- Experience with payment platforms (Stripe, Braintree) or Figma/prototyping tools
- Knowledge of lifecycle/email marketing, SEO, and paid acquisition channels
- Growth-focused certifications (e.g., Reforge)
- Background in EdTech or student-facing products
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