Group Product Manager - GI Ortho (Solitra)

Develop strategic and operational plans to optimize profitability, market share, and revenue growth for the brand portfolio. Lead assignments to meet business goals by developing marketing and promotional plans that support end consumer needs. Monitor business performance through regular tracking and gather market intelligence via primary research and customer engagement. Execute strategic business plans in collaboration with prescribers, opinion leaders, and advisory groups while managing joint financial responsibility for advertising, promotion, and conference budgets. Initiate and coordinate marketing activities, present to staff, and train field teams. Visit national and international congresses, hospitals, and key opinion leaders to translate corporate brand strategy with headquarters. Act as a discussion partner for medical specialists, pharmacists, and decision-making units, organizing advisory councils and delivering product presentations. Collaborate with internal and external media to ensure proper strategy execution.