Global Strategic Marketing Director (remote/Europe)
RemoteIreland or Czechia
Job Summary
Support the development and execution of the Light Industry Business Unit Strategy, leading sector strategies and regional activation including Growth Navigator initiatives and Sector Playbooks. Define priority sectors at country, regional, and global levels while owning accredited market data gathering for SAM, market size, segmentation, and CAGR analysis. Create compelling sector value propositions and lead capability and growth projects across the business, including M&A strategy and external growth opportunities. Own narrative development for IPO and Investor Relations activities and lead strategic marketing initiatives to identify market trends, customer needs, and competitive dynamics. Drive incremental profitable growth per focus sector and deliver key initiatives according to agreed project plans.
Required Qualifications
- 10+ years of experience in innovation, product development, strategic marketing, or business development roles at regional or global level
- Strong B2B experience in a multinational environment
- Experience in Light Industry, water management solutions, process chemistry, specialty chemicals, or related industrial markets
- Strong knowledge of cooling water, boiler water, wastewater treatment, water reuse, asset protection, sustainability initiatives, and operational efficiency programs
- Strong understanding of light industry sectors and customer challenges, particularly within manufacturing, food & beverage, commercial facilities, data centers, pharma, micro-electronics and other water-intensive industries
- Proven ability to develop market strategies, value propositions, and growth plans for technical solutions and light industry services
- Strong collaborator and comfortable interacting across multiple organizational levels
- Fluent/high-level English
- Strong analytical skills and a structured way of working
- Highly customer-focused (internal and external) with a deep understanding of light industry markets and customer needs
- Excellent communication and stakeholder management skills
- Strategic mindset with the ability to identify, evaluate, and develop new growth opportunities
Desired Qualifications
- additional regional language skills
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