Global Marketing Director
$166,500–$248,000 year
Remote
Job Summary
Define and execute the global marketing strategy, positioning, and messaging for Keonn. Lead brand transformation toward a platform-based, AI-driven offering and drive product marketing, including value propositions, launches, and ROI storytelling. Build and manage partner co-marketing programs with key ecosystem players while developing enterprise demand generation and account-based marketing programs. Lead PR, thought leadership, analyst relations, and major industry events to enable Sales and Customer Success with tools, content, and competitive insights. Build and lead a high-performing global marketing team and infrastructure. First-year priorities include establishing a refreshed brand strategy, introducing the "store intelligence" narrative globally, and launching scalable demand generation and partner marketing initiatives.
Required Qualifications
- Senior B2B marketing leadership experience in enterprise technology
- Experience building a marketing division
- Marketing RFID-Enabled solutions
- Proven success in marketing complex hardware + software/platform solutions
- Strong background in product marketing, demand generation, and brand positioning
- Experience with partner ecosystems and co-marketing strategies
- Ability to translate technical concepts into clear business value
- Experience leading global teams and working across regions
- Excellent English
Desired Qualifications
- additional languages
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