Gestionnaire, opérations numériques / Manager, Digital Operations (12 month contract)

Lead and mentor a team of Digital Operations Specialists focused on CRM/email (SFMC), website publishing, and digital analytics. Translate departmental goals into team objectives and KPIs, ensuring alignment with broader marketing and business strategies. Oversee the execution of CRM campaigns, website content updates, and analytics reporting across assigned digital platforms. Serve as a subject matter expert on Salesforce Marketing Cloud, Google Analytics, and CMS platforms. Partner with IT, Legal, and Compliance to ensure data privacy, accessibility, and security standards are upheld. Act as the primary liaison between Digital Operations and internal stakeholders including Technology, Product Owners, Marketing, Legal, and Commercial Intelligence teams. Provide regular reporting and insights to senior leadership on operational performance, campaign effectiveness, and optimization opportunities. Manage budgets, resource allocation, timelines, and cross-functional dependencies to deliver initiatives on time and within scope. Actively participate in vendor selection and vendor management in areas of expertise.