General Manager

Lead the Crunch Manager team to ensure members receive high-quality service and facilities while achieving financial targets outlined in the annual budget. Recruit and hire top-tier staff, manage personal training revenue and session production goals, and oversee expense controls to keep costs at or below budget. Coordinate daily operations across fitness, sales, and marketing, conduct weekly inspections for safety and cleanliness, and resolve member complaints using established procedures. Drive membership growth by implementing company promotions, tracking daily leads, and increasing revenue per member through targeted personal training and retail initiatives. Serve as a role model by holding weekly meetings, facilitating honest feedback, and ensuring all department heads meet their objectives.