Virtuous logo
VirtuousPosted 1 week ago

General Manager, CRM +

RemoteUnited States or Phoenix, Arizona, United States

Full TimeMid LevelMediumNonprofit Software

Job Summary

Own the full CRM+ P&L, driving new-logo acquisition, expansion, and retention while maintaining customer trust. Define the product roadmap to evolve the platform into an open, headless, AI-native foundation, partnering with engineering to prioritize investment in agentic workflows and Natural Language Analytics. Lead go-to-market strategy across new logos and existing accounts, setting pipeline targets and refining cross-sell playbooks with sales and marketing leadership. Cultivate thought leadership to position CRM+ as the industry standard for AI-powered fundraising, while reporting key metrics like ARR and NRR to executive leadership.

Required Qualifications

  • 7+ years of experience in B2B SaaS
  • Meaningful exposure to GTM, product strategy, or general management of a scaled software product
  • Demonstrated ability to grow an existing revenue base while protecting or improving retention
  • Strong commercial instincts
  • Comfort operating a platform business
  • Exceptional communicator (writing, on Zoom, and on stage)
  • Comfortable operating with dotted-line authority
  • Bias for action balanced with the discipline required to run a mature business while pushing innovation forward
  • Experience working with or selling to nonprofits, higher education, or mission-driven organizations is a plus

Desired Qualifications

  • Experience with AI-first SaaS products, especially agentic or AI-native platforms
  • Familiarity with CRM platforms common in the nonprofit sector (Salesforce NPSP, Blackbaud, etc.)
  • Prior experience working closely with nonprofit teams

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