Fitness Director

Recruit, hire, train, and develop a team of qualified Personal Trainers while managing their schedules and floor hours within approved budgets. Coach trainers on sales conversations, client service, programming, and member follow-up to drive revenue through consultations, promotions, and consistent outreach. Ensure trainers deliver high-quality programs that support client goals and retention, maintaining accurate documentation of assessments, measurements, and progress checks. Run regular one-on-one and team meetings to review performance, goals, and areas for improvement, addressing employee relations matters as needed. Execute monthly marketing initiatives to create new business by engaging members off the floor and communicate business results and action plans to the General Manager.