Field Marketing Manager, US Central & East (P4)
$141,700–$263,000 year
On-siteNew York City, New York, United States
New York City, New York, United StatesOn-siteFull Time$141,700–$263,000 yearData ProtectionLarge
Full TimeLargeData Protection
Job Summary
Develop and execute an integrated field marketing strategy to drive security-led demand generation, brand awareness, and pipeline growth across the US West Coast and Canada. Partner with regional Sales leadership, BDRs, and cross-functional teams to orchestrate account-based marketing programs, field events, and joint initiatives with strategic alliances. Manage the regional marketing budget, allocate investments based on business priorities, and track campaign performance to continuously optimize the regional marketing strategy.
Required Qualifications
- 8+ years of experience in B2B field marketing, demand generation, and/or partner marketing within SaaS enterprise technology, cloud, cybersecurity, and/or data management
- Demonstrated experience developing and executing integrated field marketing programs across the US West Coast and/or Canada with budget ownership
- Proven success driving demand generation and measurable pipeline growth
- Excellent stakeholder management skills, including experience partnering with senior Sales leadership and cross-functional teams
- Strong strategic, analytic, and problem-solving skills - with the ability to interpret, report, and present marketing, funnel, and pipeline data to drive business decisions
- Excellent project management, organizational, and communication skills
- Proficiency with Salesforce, marketing automation platforms, Microsoft Office, and marketing reporting tools
- Travel required (30–35%), primarily domestic with occasional international travel
- Location: US East – New York, NY or Raleigh, NC
- Full-time (40 hours/week)
- Hybrid
Desired Qualifications
- Experience with customer advocacy programs is a plus
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.