Field Marketing Manager
$100,000–$120,000 year
RemoteWarwick, Rhode Island, United States
Job Summary
Develop and execute integrated marketing campaigns, event support, and ongoing content marketing including blogs, webinars, podcasts, and social media. Collaborate with subject matter experts, regional operations, and business development leaders to prioritize regional marketing needs and translate service line visions into actionable plans. Support business development by expanding existing materials, maintaining brand standards, and leveraging data analytics to inform marketing optimizations. Contribute to the development of an annual marketing plan and facilitate thought-leadership initiatives across geographies.
Required Qualifications
- Bachelor's degree (B.S.) from a four-year college or university
- Business, Marketing or related field of study is preferred
- 3-5 or more years of B2B related marketing or business development experience in Architecture, Engineering, and Construction, (AEC), or related industries such as Power, Nuclear, Security, or Manufacturing
- Equivalent combination of education and experience
- Minimum of 3-years' experience in marketing, campaign management, conference/trade show support
- Bachelor's degree in Marketing, Business, Communications or a related technical field
- Prior experience with architecture, engineering or construction (AEC) or related professional service firm
- Demonstrated ability to work collaboratively with a diverse team of professionals and build credibility within a network environment to effectively balance business and functional priorities for win-win results
- Ability to offer fresh, innovative, 'out-of-the-box' ideas to augment marketing strategy
- Exceptional attention to detail, quality control review, copywriting, grammatical and proofreading skills
- High-energy, self-starter with outstanding project management and organizational skills who thinks strategically and systemically to develop effective strategies and implement plans
- Be highly articulate with a clear and analytical approach to problem-solving and good decision-making abilities
- Ability to be client-focused, both internal and external, work in a fast-paced environment, prioritize high workload and meet tight timelines
- Strong understanding of brand elements and guidelines
- Demonstrated experience with creating and managing content for social media platforms, including writing social media posts for business (LinkedIn, YouTube)
- Proficient in Microsoft Office/365 (i.e., Word, Excel, PowerPoint, Copilot), social media platforms (i.e., LinkedIn) and virtual meeting platforms (i.e., MS Teams)
- Occasional flexibility to work extended hours to accommodate deliverables may be required
Desired Qualifications
- Business, Marketing or related field of study is preferred
- Prior experience with architecture, engineering or construction (AEC) or related professional service firm strongly preferred
- Experience with Adobe InDesign, Adobe Express, Email Marketing Platforms, Digital Asset Management Tools, Brandfolder is a plus
- Understanding of SEO best practices is a plus
- Technical writing, marketing copywriting experience, copy editing and public relations (experience with AP writing style preferred) is a plus
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