Field Marketing Execution Analyst
On-siteHouston, Texas, United States
Job Summary
Design and build Power Automate workflows and Power Apps solutions to streamline event tracking and capture real-time data from field marketing activities. Collect and analyze marketing execution data from Repsly to create Power BI dashboards that monitor performance, ROI, and engagement metrics. Deliver actionable recommendations to optimize marketing spend and partner with teams to align insights with strategic business objectives. Prepare comprehensive reports for leadership communicating execution outcomes and performance trends while maintaining data integrity across all platforms. Requires 2-4 years of experience in CPG marketing analytics, proficiency in the Microsoft Power Platform, and ability to travel up to 10% for overnight events.
Required Qualifications
- Bachelor's degree in Marketing, Business, Data Analytics, or related field
- 2-4 years of experience in marketing analytics or execution within CPG or food & beverage industry
- Must be legally authorized to work in the U.S.
- Ability to travel up to 10% (overnight and out-of-region)
- Flexible to work occasional evenings or weekends for event support
- Ability to sit for extended periods while working on a computer
- Occasional lifting of marketing materials (up to 25 lbs)
- Ability to travel by air or ground transportation as needed
Desired Qualifications
- Experience with marketing execution platforms (e.g., Repsly, GoSpotCheck) preferred
- Familiarity with market research methodologies and competitive analysis
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