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WizCommercePosted 3 weeks ago

Field Event Marketing Manager

On-siteBengaluru, Karnataka, India

Full TimeSenior Level

Job Summary

Own WizCommerce's presence across major US trade shows and industry events, managing end-to-end responsibility from event selection and ROI modeling to booth strategy, pre-event demand generation, on-site execution, and post-event pipeline tracking. Create and scale WizCommerce-owned event formats including community meetups, executive roundtables, and city-level dinners focused on community activation and pipeline generation. Run live, in-person, and hybrid events that feel thoughtful and differentiated, experimenting with formats beyond booths to ensure all experiences are premium and on-based. Own tracking, attribution, and reporting for all field and BTL activities, setting up workflows for lead capture, CRM syncing, and sales follow-ups to continuously optimize for pipeline quality and ROI. Partner closely with Sales, Product Marketing, and Leadership to align field activity with GTM priorities while driving real relationships and brand pull in the wholesale distribution sector.

Required Qualifications

  • 8+ years of overall B2B marketing experience
  • 5+ years owning field marketing or events at top-tier B2B companies
  • Experience supporting sales-led GTM motions
  • Comfortable with frequent travel and on-ground execution
  • Pipeline-first mindset
  • Strong collaboration with Sales without being order-taking
  • Role location: Bengaluru (with frequent travel to the US)

Desired Qualifications

  • Bonus: experience in vertical SaaS or high-growth B2B SaaS companies

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