Externí spolupráce - Social Media Specialist - Instagram
RemoteCzechia
CzechiaRemoteContractMid LevelFood And BeveragesEnterprise
ContractMid LevelEnterpriseFood And Beverages
Job Summary
Create original, trend-driven Instagram content for @redbullcz, including Stories, Reels, and Broadcast Channel videos tailored to the 18–24 demographic. Execute end-to-end production from concept to post, shooting on mobile and editing efficiently to capture attention within the first three seconds. Collaborate with the Media Network team on creative vision and content calendars, managing the full lifecycle of posts including copywriting, community management, and data-driven performance monitoring. Travel within the Czech Republic for shoots and work onsite in Prague as part of an external project partnership.
Required Qualifications
- Social Media Specialist level
- Instagram @redcz
- Understanding of trends followed by consumers aged 18–24
- Ability to execute original ideas as short vertical videos
- End-to-end execution of content from idea to perfect execution
- Proficiency in shooting with a phone
- Ability to capture user attention within the first 3 seconds of a video
- Efficiency in post-production
- Knowledge of Instagram platform (Stories, Broadcast Channel, feed, Reels)
- Content management and publishing
- Copywriting
- Community management
- Data analysis and performance monitoring
- Experience in creating content for the Instagram platform
- Overview and awareness of current trends and formats
- Ability to shoot and effectively process short videos
- Sense for creating original and entertaining content with attention to detail
- Carefulness and reliability
- Understanding of the target audience aged 18–24
- Knowledge of how the target audience spends time in digital environments
- Ability to create locally relevant content for the target audience
- Passion for the Red Bull world (events, athletes, etc.)
- Willingness to take on challenges
- Positive and open approach to work
- Ability to travel to Prague regularly or reside in Prague
- Ability to travel within the Czech Republic for filming
Desired Qualifications
- Creative personality
- Creative mindset
- Ability to bring creative vision to life
- Ability to manage content execution
- Ability to work closely with Media Network team
- Ability to create inspiring and entertaining content
- Ability to expand brand awareness
- Ability to strengthen brand relationship
- Ability to incorporate latest trends and unique storytelling
- Ability to reach large audiences, especially aged 18–24
- Ability to fulfill marketing activity plans (sports, cultural events, athlete projects, product launches)
- Ability to reach local audience with Red Bull world
- Ability to monitor and evaluate content and campaign performance regularly
- Ability to challenge oneself and creative work
- Ability to travel within the Czech Republic for filming
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