Experience Research Senior Associate
On-site · Plano, Texas, United States
Job Summary
Conduct and execute research studies using advanced research methods, such as surveys, interviews, ethnography, and quantitative and qualitative techniques, to gather customer insights. Analyze and interpret data, identify patterns and trends, and provide actionable recommendations to inform user experience design decisions and facilitate improvements in customer satisfaction and engagement. Collaborate with cross-functional teams to ensure the integration of user insights into product development processes based on research findings. Contribute to the creation and refinement of experience research strategies and connect craft work to business goals and success metrics, taking into consideration downstream implications. Stay current with industry trends and incorporate knowledge into team insights.
Required Qualifications
- 3+ years of experience or equivalent expertise in generative and evaluative user experience research, employing advanced research methods and techniques
- Proven proficiency in quantitative and qualitative research methods, including survey design, interview design, ethnography, and data analysis
- Advanced knowledge of user experience design principles and practices, with a focus on ethnographic influence on user experiences
- Ability to review and apply current research practices to inform experience designs
- Collaborative mindset and ability to work across cross-functional teams
- Comfort navigating ambiguity and delivering high-quality research outcomes
- Can-do attitude with initiative and adaptability
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