Executive - Digital Branding

Assist in planning and executing digital branding campaigns across platforms such as Meta, YouTube, DV360, Google Display Network, LinkedIn, and other programmatic channels. Manage campaign setup, trafficking, monitoring, and optimization. Track campaign performance and generate regular reports with actionable insights. Coordinate with internal teams, clients, publishers, and platform partners. Ensure campaigns are delivered within timelines and budgets. Analyze audience, market, and campaign data to support media planning decisions. Monitor key branding metrics such as Reach, Impressions, Frequency, Video Views, VTR, CTR, and Brand Lift. Stay updated on digital media trends, platforms, and best practices.