ESPECIALISTA DE RGM (Revenue Growth Management)

Define, implement, and track Revenue Growth Management strategies focused on the client to optimize pricing architecture, discount structures, and commercial terms, maximizing business profitability. Design and lead customer-level pricing and promotion strategies that reduce inefficient discount dependency while improving portfolio contribution margins. Monitor own and competitor pricing to generate strategic offensive or defensive recommendations, and maintain optimal price-value architecture across channels, segments, zones, and formats. Implement AI models for predictive price elasticity analysis, trade spend optimization, and automated reporting to eliminate manual tasks. Transform discount and promotional investment management into a data-driven exercise by evaluating ROI before and after execution.