Enterprise Marketing Manager
$98,600–$98,600 year
RemoteCanada
Job Summary
Drive net-new enterprise pipeline through multi-channel programs including partner marketing, ABM, and digital, prioritizing buying committees over ad hoc contacts. Own the enterprise cross-sell and upsell motion by identifying new buying groups within existing accounts and accelerating expansion opportunities. Support enterprise federal campaigns via content syndication and event execution alongside product marketing. Run partner campaigns with select select partners to generate measurable Enterprise pipeline. Partner with enterprise AMs, AEs, and BDRs on structured cadences for targeting, messaging, and pipeline reviews. Measure pipeline creation and influence with clear attribution across new business, expansion, and partner-sourced leads. Adjust strategy ruthlessly based on performance data rather than sunk-cost loyalty. Work remotely as an exception to standard hybrid policy.
Required Qualifications
- 3–4 years of B2B SaaS marketing experience
- at least 1 year with enterprise buyers (5,000+ employees)
- You've driven measurable pipeline and revenue across new business, expansion, and cross-sell
- Fluency in intent data, buying signals, and account engagement scoring
- in-the-weeds collaboration, pipeline reviews, and shared accountability with sales
- UserLed
- Influ2
- ReachDesk
- HubSpot
- Salesforce
- Claude
- Outreach
- Active AI practitioner
Desired Qualifications
- Experience running or collaborating on field events as part of an enterprise GTM motion
- Experience targeting government or public-sector accounts
- Exposure to AWS Marketplace or systems-integrator partnerships (Deloitte-style relationships)
- specifically where you've made the partnership produce pipeline, not just co-branded content
- bonus points if you've used some of them
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