Email Marketing Specialist
Remote · Pakistan
Job Summary
Lead end-to-end email marketing campaigns using HubSpot, Klaviyo, Marketo, Mailchimp, and ActiveCampaign; build automation workflows, audience segmentation, and deliverability optimization; ensure compliance with CAN-SPAM, GDPR, and CCPA; analyze performance and generate weekly/monthly reports; present insights and recommendations to marketing and sales teams; remote role aligned with U.S. business hours; responsible for campaign development, segmentation, deliverability, and performance optimization across multiple ESP platforms.
Required Qualifications
- 2+ years of experience in email marketing
- Proficiency in at least one ESP (HubSpot, Klaviyo, Marketo, Mailchimp, or ActiveCampaign)
- Strong skills in Excel/Google Sheets (segmentation, VLOOKUPs, pivot tables)
- Basic knowledge of HTML/CSS for email templates
- Strong copywriting and attention to detail
- Comfortable working remote during U.S. business hours
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