Ecommerce Manager
RemotePhilippines
PhilippinesRemoteFull TimeSenior LevelStartup
Full TimeSenior LevelStartup
Job Summary
Own the end-to-end ecommerce growth engine by managing Shopify store performance, Conversion Rate Optimization, and paid acquisition across Meta and Google Ads. Analyze customer behavior using GA4 and behavioral tools to identify bottlenecks, then execute initiatives that improve revenue, AOV, LTV, and retention through Klaviyo flows and technical SEO. Collaborate with leadership, designers, and developers to optimize the full customer journey from acquisition to repeat purchase, delivering data-backed recommendations that drive profitability beyond advertising metrics.
Required Qualifications
- 3+ years of experience driving growth for ecommerce or DTC brands
- Strong hands-on experience managing Meta Ads for ecommerce
- Strong hands-on experience with Google Ads, including Search, Shopping, and Performance Max
- Proven experience owning the full ecommerce funnel from acquisition through conversion and retention
- Strong hands-on Shopify experience
- Experience improving storefront performance, merchandising, product pages, collection pages, landing pages, and checkout experiences
- Demonstrated success with Conversion Rate Optimization (CRO)
- Experience optimizing offers, bundles, upsells, cross-sells, and purchase flows
- Experience with behavioral analytics platforms such as Hotjar, Microsoft Clarity, and Lucky Orange
- Experience developing creative testing strategies
- Strong understanding of ecommerce metrics: ROAS, MER, CPA, CAC, AOV, LTV, Conversion Rate, and Retention Rate
- Hands-on Klaviyo experience
- Strong understanding of lifecycle marketing, segmentation, automated flows, and retention
- Strong technical SEO knowledge
- Experience using GA4 and ecommerce analytics tools
- Excellent written and verbal English
- Ability to work independently and make data-driven recommendations
Desired Qualifications
- Shopify Liquid experience
- HTML, CSS, or JavaScript knowledge
- Google Tag Manager experience
- Strong ecommerce UX knowledge
- Experience with A/B testing and experimentation platforms
- Experience with DTC consumer brands
- Understanding of AI search optimization and LLM-driven product discovery
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