Director - Product Marketing
On-sitePlano, Texas, United States
Job Summary
Define and lead the execution of a comprehensive go-to-market strategy for the Audio category, ensuring alignment of forecasting, promotion, and inventory balancing with Samsung's strategic business direction. Own the category P&L, driving returns on marketing investments to achieve revenue, margin, market share, and profitability KPIs while analyzing data to adjust pricing and promotional efforts. Represent Samsung as the external face to key customers, media, and industry partners, supporting sales negotiations and leading engagement events to secure product commitment. Collaborate with cross-functional teams including Sales, Supply Chain, and Finance to influence Samsung Korea HQ product planning and development. Manage product marketing talent through hiring, onboarding, coaching, and performance reviews to ensure high performance across the organization.
Required Qualifications
- 10+ years of brand or product marketing experience
- demonstrated full ownership of P&L
- Experience managing B2C product segments
- Experience with PSI/supply chain, CPFR, and P&L processes
- Experience with industry market data tracking tools (e.g., Circana)
- Experience creating and delivering compelling presentations to C-suite / senior executives
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