Director PPC (f/m/d) - Online Advertising
Hybrid · Berlin, State of Berlin, Germany or Karlsruhe, Baden-Wurttemberg, Germany
Job Summary
Director PPC (f/m/d) to lead IONOS Group’s paid advertising strategy across multiple brands and international markets from either Berlin or Karlsruhe. Responsible for an AI-first PPC roadmap, multi-market budget oversight, and real-time intelligence to optimize acquisition across SEA, Social, and Display. Lead an international team, collaborate with SEO, Content, and Data Science, and drive full-funnel campaigns with platforms including Google Ads, Microsoft Advertising, Meta, LinkedIn, and YouTube. Requires extensive PPC leadership experience (7+ years) with proven budgets over €10M, a Bachelor’s degree in a related field, strong strategic and communication skills, and an ability to manage cross-market initiatives in a fast-paced, global environment. Hybrid working model and location flexibility in Germany are offered. We value diversity and welcome applications from all backgrounds.
Required Qualifications
- Bachelor’s degree in Marketing, Business, or a related field
- 7+ years of experience in Performance Marketing with leadership experience and managing budgets over €10M
- Hands-on knowledge of Google Ads and Microsoft Advertising
- Experience scaling campaigns across Social (Meta, LinkedIn), Display, and YouTube
- International scope with multi-market and multi-language campaigns
- Fluent English (C1/C2)
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